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Celebrity Cruises

 

A TASTE OF TRAVEL

THE BRIEF:

Celebrity Cruises prides itself on a dedication to providing guests with a cruise experience that exceeds expectations.

It wanted to replicate such dedication across its digital channels by creating a travel series that celebrated and educated potential passengers about the unique destinations at the heart of its offering.

 

CREATIVE & STRATEGIC RESPONSE:

To help celebrate the variety of cultures people can experience on a Celebrity Cruise, we identified food as the perfect conversation starter and partnered with Waitrose bring the stories of each destination’s food and provenance to life.

A mini-series, featuring food blogger Rosie Lovell, discovered native dishes from Barcelona, Florence, Istanbul, Porto, Reykjavik and Stockholm, giving the audience a sneak-peek into the varying cultures they could enjoy as part of a Celebrity Cruise experience. 

CELEBRATING THE UNIQUENESS OF PASSENGER DESTINATIONS

VISITING 6 COUNTRIES AND OVER 35 FILMING LOCATIONS IN 11 DAYS

 
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