FoodQUORN.

Digital + Social + Video

Kameleon was tasked with the production of a series of hero & BTS films communicating the key Quorn brand pillars of great taste and health.

— Challenge

Kameleon was tasked with the production of a series of hero & BTS films communicating the key Quorn brand pillars of great taste and health. These would be distributed through digital channels with a target objective of 500k views.

 

— Solution

We created a video series introducing a mystery athlete cooking a meal with Quorn. The viewer was then invited to guess who the athlete is. We identified up-and-coming sports ambassadors – two later went onto win gold at the Olympics – and the video was shot from above to mirror food photography trends on social media platforms like Instagram and Pinterest.

— Revelations: Restaurant ONE

Day 1 of our pop up restaurant for Quorn.

— Revelations: Restaurant ONE

Day 2 of our pop up restaurant for Quorn.

— Revelations: Restaurant ONE

Day 3 of our pop up restaurant for Quorn.

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