Lee Cooper is the Original British Denim brand, with over 108 years of heritage in work wear, London and music. And The Cooper Collection is its very first dive into the world of premium selvedge denim.
With a past supporting new music and established bands, including The Rolling Stones named up with Brit Award winner Jack Garratt to record an exclusive track – Strong Enough – launching the new collection with a branded music video.
The results so far? 110,000 organic views of Jack’s video, a sold out first collection, and a reinvigorated love for cutting-edge British denim.